Staging is the art of styling a space so that buyers imagine themselves living in the home and feel compelled to make an offer. Happy homes elicit an emotional response, a desire to dwell in the space a little longer. In this article, we look at 10+ ways to design a zesty space. Color Have you ever heard of the… Read More
Strategies to stage and sell your home faster
I recently tuned in to the 91st Academy Awards, Hollywood’s biggest night. The category of production design, while not one of the most anticipated, is one I watch closely. This year, the nominated sets ranged from the world of Wakanda in Black Panther, to early 1700s Britain in The Favourite, to the moon in First Man. Audiences believe these movies’… Read More
We’re quickly approaching residential real estate’s busiest time of the year. More homes are listed in the spring than any other season, so it’s the perfect time to think about staging. Competition for homes will peak in the next few months, but your homes can stand out both online and in person with just the right staging. Fifty-eight percent of… Read More
Home staging is the art of prepping a home for sale so that it appeals to the highest number of possible buyers. It’s a relatively new industry but is gaining in popularity. Why? Research from the Real Estate Staging Association (RESA) shows that staged homes sell 90% faster than unstaged homes. In addition, today’s home buyer is a digital shopper…. Read More
Both online and virtual staging use technology to make home staging easier and more affordable for sellers, but there are some key differences. This infographic explains what online staging is and how it differs from virtual staging.
Technology and psychology are changing the way we stage homes. Most buyers today find their homes online, specifically on a phone, so the staging strategies we use must make your home pop on a small screen. In addition, the attention span is getting shorter and shorter, so we must grab a buyer’s limited attention the second they see your home…. Read More